UNION STREET STUDIO
ARCHITECTS
WEBSITE + BRANDING REFRESH
Challenge:
A Brooklyn-based architecture firm needed a strategic refresh to align their brand with the introduction of a new partner and expanded creative direction.
Insight:
To remain competitive in a saturated market, the studio needed to signal growth and modernization—without alienating long-time collaborators and clients.
Solution:
I redesigned their website with a clean, modern aesthetic and developed a refined brandmark for stronger visual impact. A coordinated postcard served as both a soft launch and announcement of the new leadership.
